Anticipating The Worst Outcome

So often I think the worst is about to happen, especially when it comes to my kids, traveling, work and life in general. All the time, generally. When one of our mobiles took a long time to get from Fernie to Massachusetts, I was expecting 1 star reviews, angry messages and responding with free products and large discounts to smooth things out.  It’s my least favourite part of running a business: anticipating bad experiences.

What I’m learning, to try and avoid these bad experiences, is to just be open and honest and communicate with the client. Check in, tell it how it is and pray they understand. I’m learning that most people do!

My old business partner is an inspiration and often I think to myself “What would Albertine do?” and then I try to put myself in her shoes and it usually works. Our customers loved Albertine because she communicated and created these awesome relationships with people around the world and she did it by email. They would come back and use our business again just so they could work with Albertine.

W.W.A.D.

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2 responses to “Anticipating The Worst Outcome

  1. Hello Brina. My name is Scott Good. I’m a friend of your brothers (we did Ocean Called Owen together). I’m trying to find him! Do you have any contact information. Sorry for reaching out here.

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